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    <loc>https://www.newrulesmn.com/about</loc>
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    <lastmod>2021-12-29</lastmod>
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      <image:title>ABOUT US</image:title>
      <image:caption>Forbes Magazine x NEW RULES</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/5df20b58-2501-46c8-a0ce-665f08e4d80f/SHARK16.jpg</image:loc>
      <image:title>ABOUT US</image:title>
      <image:caption>Shark Tank Auditions at NEW RULES</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/263ae470-b1e6-42a4-aad2-17c133ea9afe/Louis%2BAndreaWedding-124.jpg</image:loc>
      <image:title>ABOUT US</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/0469c3d2-6da5-4c2b-a4e3-83a2a28b8319/Enscape_2018-11-27-10-47-23.jpg</image:loc>
      <image:title>ABOUT US - “NEW RULES exists to build with community a system of real estate development that encourages local enterprise, pipelines to ownership and protection of cultural assets from exploitation” — Founder of NEW RULES</image:title>
    </image:image>
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  <url>
    <loc>https://www.newrulesmn.com/events</loc>
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    <lastmod>2024-11-11</lastmod>
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      <image:title>EVENTS - Hosting your next event.</image:title>
      <image:caption>NEW RULES is the perfect venue for: Social Impact Events &amp; Programs Weddings &amp; Receptions Community &amp; Corporate Events Pop-up Shops Birthday Parties &amp; More !</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/5df20b58-2501-46c8-a0ce-665f08e4d80f/SHARK16.jpg</image:loc>
      <image:title>EVENTS - Working with clients.</image:title>
      <image:caption>Due to the on-going pandemic , we have adapted our booking process to reflect the new world we are all living in. Click below If you need pricing, general information or need to discuss your event No live - calls answering. Leave a message &amp; we will respond in 48 business hours We no longer offer onsite office hours or in-person tours If you need to see the inside of the space, contact us and we will email a virtual tour</image:caption>
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      <image:title>EVENTS - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>EVENTS - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/99dbef0a-cf99-4794-836a-3fa40a06b3c3/waterheadfoundation__6khOh.jpeg</image:loc>
      <image:title>EVENTS - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/320b71d8-fab4-4a8f-b8f8-dba290fdf5aa/Resilience_05.jpeg</image:loc>
      <image:title>EVENTS - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/2f0a067a-fe26-4e24-a3f3-668abe9a1248/Resilience_16.jpeg</image:loc>
      <image:title>EVENTS - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.newrulesmn.com/home</loc>
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    <priority>1.0</priority>
    <lastmod>2024-12-16</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/246bbb50-bfc0-41f2-bdd3-ad644bf6148e/interiorrr__1_.jpeg</image:loc>
      <image:title>Home</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/1782e926-edd6-4b35-b912-57cd859ddbb1/Apt105B_2021-12-01-14-10-09.png</image:loc>
      <image:title>Home</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/01d34cd3-77c7-477d-9196-bee7572acd18/TRAP-fashionshow-11.jpg</image:loc>
      <image:title>Home</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/4e245662-63df-40a3-8e86-725431c386f0/36223130_2100243613587009_3804946862222344192_n.jpg</image:loc>
      <image:title>Home - Space to connect, create and build your dreams.</image:title>
      <image:caption>Considering if membership is right for you ? Hallmarks of our spaces include food , event space , production &amp; design equipment , meeting rooms, informative workshops , retail space and a ‘new school’ power circle of like-minded individuals , creatives &amp; social impact organizations .</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/0469c3d2-6da5-4c2b-a4e3-83a2a28b8319/Enscape_2018-11-27-10-47-23.jpg</image:loc>
      <image:title>Home - Designing the world we want to live in.</image:title>
      <image:caption>Have a social impact based Real Estate project that you’re working on ? NEW RULES can help turn your vision into reality . We specialize in turning unproductive &amp; overlooked buildings in Black and Brown communities into innovative landmark destinations co-created and activated in partnership with the community . Click to learn more about how you can partner with us on your next project !</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/af749893-0ff6-425d-a59c-f04fcad265ac/SHARK16.jpg</image:loc>
      <image:title>Home - Events keep us connected and inspired.</image:title>
      <image:caption>Host your next event at NEW RULES ! Our carefully curated 3,000 SF. space + aesthetic will transform any event into an adventure .</image:caption>
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  <url>
    <loc>https://www.newrulesmn.com/work-with-us</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-11-11</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/24390235-15e0-4d23-94c3-72dfc3dc5c35/ows_155156683216074.jpeg</image:loc>
      <image:title>WORK WITH US - Owners Representation</image:title>
      <image:caption>Previous clients of ours like First Avenue, are embarking down the exciting path to redevelop 4.9 acres of Riverfront property on the Northside. The $20M development has plans to include a publicly owned, privately managed community performing arts center, hosting up to 10,000 seats for ticketed events, and providing performance space and long-term funding for community-based programming. This redevelopment project is happening within a vulnerable community and presents a significant opportunity to build community wealth on the Northside, NEW RULES is partnering with the development team, First Avenue as the Owners Rep to bring forward the values of the Upper Harbor Terminal redevelopment project: Disrupting gentrification and displacement, racial equity and justice, community ownership, environmental justice and sustainability, affordable housing and valuing public space and infrastructure .</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/e3e42c8d-a8b8-400f-a495-65dd26f12d57/SPEEDWAY+RENDER+NO+LOGOS.png</image:loc>
      <image:title>WORK WITH US - TAP IN</image:title>
      <image:caption>Familiar with the old SuperAmerica gas station down the street from our current location on Lowry? We are the new owners with plans to open TAP IN Spring 24’! TAP IN is the result of our love for bringing people together over great food &amp; drinks and intentional conversations. TAP IN is an innovation hub for entrepreneurs, big-thinkers, dreamers, and doers. Our one-stop-shop hub includes a shared workspace, a gathering space for events, a fast-casual restaurant featuring amazing food, and outdoor green space! We are looking for programming partners to help activate TAP IN. If you know any food businesses, DJ’s, or Event Curators to expand - send them our way!</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/1638655382309-8T09ETKZS3ZIXPWG83ZE/IMG_3797.JPEG</image:loc>
      <image:title>WORK WITH US - NEW RULES</image:title>
      <image:caption>NEW RULES is the flagship location where it all started! We purchased the site in 2015 and used components of design thinking to co-create this site into an Innovation hub for social change. Through our co-creation process with the community to re-develop this site, they expressed their need for access to healthy food, gathering space, and space to connect, build, and work towards their dreams. Like all of our sites, NEW RULES is an innovation hub at the intersection of Social, Events and Workspace.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/af749893-0ff6-425d-a59c-f04fcad265ac/SHARK16.jpg</image:loc>
      <image:title>WORK WITH US - Become a member</image:title>
      <image:caption>Our flagship location on Lowry is dedicated shared workspace and the home office location for creatives, small businesses, entrepreneurs and social enterprise. Becoming a member gives you priority access to all of our resources and consideration for partnerships as we continue to open new locations. If NEW RULES sounds like an ecosystem you want to be part of - consider joining the Family !</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/2860a537-5ab9-47f6-98cf-38b8f6de067a/Louis%2BAndreaWedding-223.jpg</image:loc>
      <image:title>WORK WITH US - Host a event.</image:title>
      <image:caption>Our unique spaces transform events into adventures . Host your next event at NEW RULES ! Our carefully curated 3,000 SF. space is perfect for your next reception , board meeting , art exhibition , pop - up , birthday party or community event .</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/a33ac85b-cafb-42a9-8182-b4b57ce590ac/74287724_2163362360624848_8045775837758226432_n.jpeg</image:loc>
      <image:title>WORK WITH US - Partner with us.</image:title>
      <image:caption>Have an idea or want to become a partner to help activate one of our spaces ? We partner with people &amp; organizations that share our values and ethos for helping community return to their humanity .</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/1638523389422-G81EU4BCY0GA0IF4K6Y4/INTERIOR_SHOTS-14.jpg</image:loc>
      <image:title>WORK WITH US - Mentorship to ownership.</image:title>
      <image:caption>Interested in learning how to acquire real estate , develop land , or activate overlooked buildings ? Join our mailing list to be the first to get information about up-coming workshops &amp; classes geared towards those who model our values and embody our ethos for helping community return to their humanity . This program is designed to remove traditional barriers that exist to ownership through our innovative model created to transfer power back to communities .</image:caption>
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  </url>
  <url>
    <loc>https://www.newrulesmn.com/upcoming-sites</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-12-04</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/24390235-15e0-4d23-94c3-72dfc3dc5c35/ows_155156683216074.jpeg</image:loc>
      <image:title>UPCOMING SITES - Owners rep.</image:title>
      <image:caption>Clients of ours like First Avenue, are embarking down the exciting path to redevelop 4. acres of Riverfront property on the Northside a $20M amphitheater that will open on the Northside. First Avenue, includes plans to develop a 4.9 acre public amenity area and outdoor music performance venue.  This redevelopment project is happening within a vulnerable community and presents a significant opportunity to build community wealth on the Northside, NEW RULES is partnering with the development team, First Avenue as the Owners Rep to bring forward the values of the Upper Harbor Terminal redevelopment project: Disrupting gentrification and displacement, racial equity and justice, community ownership, environmental justice and sustainability, affordable housing and valuing public space and infrastructure.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/e3e42c8d-a8b8-400f-a495-65dd26f12d57/SPEEDWAY+RENDER+NO+LOGOS.png</image:loc>
      <image:title>UPCOMING SITES - NEW RULES SOCIAL.</image:title>
      <image:caption>It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/6c73f0f6-1785-4269-99b5-1c7534cb917f/Screen+Shot+2021-12-02+at+4.57.48+PM.png</image:loc>
      <image:title>UPCOMING SITES - BLACK BOAT HOUSE.</image:title>
      <image:caption>A new space in construction ! A black house on a lake</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/af749893-0ff6-425d-a59c-f04fcad265ac/SHARK16.jpg</image:loc>
      <image:title>UPCOMING SITES - Become a member.</image:title>
      <image:caption>It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/2860a537-5ab9-47f6-98cf-38b8f6de067a/Louis%2BAndreaWedding-223.jpg</image:loc>
      <image:title>UPCOMING SITES - Host a event.</image:title>
      <image:caption>It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/a33ac85b-cafb-42a9-8182-b4b57ce590ac/74287724_2163362360624848_8045775837758226432_n.jpeg</image:loc>
      <image:title>UPCOMING SITES - Partner with us.</image:title>
      <image:caption>It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/1638523389422-G81EU4BCY0GA0IF4K6Y4/INTERIOR_SHOTS-14.jpg</image:loc>
      <image:title>UPCOMING SITES - Mentorship to ownership.</image:title>
      <image:caption>It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.newrulesmn.com/contact</loc>
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    <priority>0.75</priority>
    <lastmod>2025-05-09</lastmod>
  </url>
  <url>
    <loc>https://www.newrulesmn.com/memberships</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-12-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/8103788d-f2b3-44d8-b663-5df79016b919/247309528_2774930502801361_9007479083850760924_n.jpeg</image:loc>
      <image:title>MEMBERSHIPS - What else do I need to know.</image:title>
      <image:caption>LOVE &amp; Empathy for your neighbors is required to become &amp; stay a member. You will get out of this experience , what you put into it . We can’t do your idea but we do have the space and resources you need to grow it. Our platform is for committed individuals invested in long-term &amp; sustainable growth.</image:caption>
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  </url>
  <url>
    <loc>https://www.newrulesmn.com/memberships/dedicated</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-12-03</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/de7e1eaf-b687-4fae-a8e2-1cd039a241d1/yoga.jpeg</image:loc>
      <image:title>MEMBERSHIPS - Dedicated Membership - Benefits to becoming a member.</image:title>
      <image:caption>Membership gives you access to all NEW RULES locations current &amp; future You get to work alongside a power - circle of business owners &amp; activators While economic support is something we can’t promise anyone right now - we create opportunities that put $$ in our members pockets</image:caption>
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  </url>
  <url>
    <loc>https://www.newrulesmn.com/memberships/full-time</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-12-03</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61998b69e3c2f0613c7aac2c/bf5dab29-a6f7-4f5c-8a00-6644401f36da/247144267_2774930529468025_3620997045806890481_n.jpeg</image:loc>
      <image:title>MEMBERSHIPS - Full-Time Membership - Benefits to becoming a member.</image:title>
      <image:caption>Membership gives you access to all NEW RULES locations current &amp; future We are a power - circle of business owners &amp; activators While economic support is something we can’t promise anyone right now - we create opportunities that put $$ in our members pockets</image:caption>
    </image:image>
  </url>
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